Writing

Got a Minute? Dating & Communication Apps by Time of Day

After finishing a bit of content marketing on Drake, I realized the power of Nielsen data to look at dating app usage by time of day. It answers: How do you reach someone? The topic is close to my heart

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Got a Minute? Dating & Communication Apps by Time of Day

After finishing a bit of content marketing on Drake, I realized the power of Nielsen data to look at dating app usage by time of day. It answers: How do you reach someone? The topic is close to my heart

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You Used to Call Me On My Cell Phone

via GIPHY When I developed the voice for Nielsen’s Tumblr / TOPTEN, the plan was “that dorky friend who has empirically grounded advice to help you live a better life.” As such, when I heard the lyrics to Drake’s viral

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You Used to Call Me On My Cell Phone

via GIPHY When I developed the voice for Nielsen’s Tumblr / TOPTEN, the plan was “that dorky friend who has empirically grounded advice to help you live a better life.” As such, when I heard the lyrics to Drake’s viral

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Northwestern Valentine’s

I recently re-read this after three years and thought “With Great Lakes come great responsibility” was wordplay with preserving on the portfolio site. But honestly, this goes up less as a writing sample and more as a “this is who

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Northwestern Valentine’s

I recently re-read this after three years and thought “With Great Lakes come great responsibility” was wordplay with preserving on the portfolio site. But honestly, this goes up less as a writing sample and more as a “this is who

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MTV81: Hatsune Miku Report

This was a surreal adventure last year – seeing NYC plastered with posters and fans of Hatsune Miku, a hologram/leading pop star in Japan. Click here to read Hatsune Miku Paints the Town Blue

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MTV81: Hatsune Miku Report

This was a surreal adventure last year – seeing NYC plastered with posters and fans of Hatsune Miku, a hologram/leading pop star in Japan. Click here to read Hatsune Miku Paints the Town Blue

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Perfume Brings out the Best in US

Some way, some how, I manage to meet the Japanese artists I know from YouTube in person. The story of how I came to love (and accidentally flirt with) my favorite group is here in LYFSTYL magazine. Click Here to

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Perfume Brings out the Best in US

Some way, some how, I manage to meet the Japanese artists I know from YouTube in person. The story of how I came to love (and accidentally flirt with) my favorite group is here in LYFSTYL magazine. Click Here to

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In Defense of John Michael Bailey [Essay]

Northwestern’s best class got canceled after a scandal a few years ago involving a sex toy demonstration. Someone left a copy of the Chicago Tribune story on my airplane seat and I got so frustrated with the coverage that I wrote

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In Defense of John Michael Bailey [Essay]

Northwestern’s best class got canceled after a scandal a few years ago involving a sex toy demonstration. Someone left a copy of the Chicago Tribune story on my airplane seat and I got so frustrated with the coverage that I wrote

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Learning to Fly

In late 2013, a glitch on United Airlines’ website allowed anyone to purchase free airline tickets. They were canceled shortly thereafter and given almost no press coverage, but I felt there was a lesson many could benefit from. Here it

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Learning to Fly

In late 2013, a glitch on United Airlines’ website allowed anyone to purchase free airline tickets. They were canceled shortly thereafter and given almost no press coverage, but I felt there was a lesson many could benefit from. Here it

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Nielsen TOPTEN

I volunteer as an Editor-in-Chief and lead writer for a Nielsen publication where we turn Nielsen data into digestible and entertaining content. A few months in and we had viral making the rounds on BuzzFeed, the Daily Mail, Huffington Post,

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Nielsen TOPTEN

I volunteer as an Editor-in-Chief and lead writer for a Nielsen publication where we turn Nielsen data into digestible and entertaining content. A few months in and we had viral making the rounds on BuzzFeed, the Daily Mail, Huffington Post,

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CollegeHumor: The Only Statuses on Facebook

I know, I know, I sound a little salty about the way my generation talks online. But my goal is to expose the basic tropes and push everyone to think different™ and be all that they can be™, you know?

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CollegeHumor: The Only Statuses on Facebook

I know, I know, I sound a little salty about the way my generation talks online. But my goal is to expose the basic tropes and push everyone to think different™ and be all that they can be™, you know?

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Photos: Kyary Pamyu Pamyu for the Japan Times

Teamed up with Patrick St. Michel to cover Japan’s top pop star in NYC and uncover her American fan base. My first photo assignment for print was used on the Culture front page of the Japan Times – Japan’s 117 year

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Photos: Kyary Pamyu Pamyu for the Japan Times

Teamed up with Patrick St. Michel to cover Japan’s top pop star in NYC and uncover her American fan base. My first photo assignment for print was used on the Culture front page of the Japan Times – Japan’s 117 year

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